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The fifth edition of this guide assists accounting students and researchers in selecting optimal methods and strategies for their research projects. Expanded coverage includes content analysis, online sources, mixed-methods research, and impression management. New sections address topics like social media's impact on research, big data analytics, endogeneity issues in regression analysis, Benford’s Law for forensic analysis, readability studies, and whistleblowing research.

RESEARCH METHODS IN ACCOUNTING

SKU: FJ0074
₱5,669.00Price
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